We actually started off as a Loyalty + Rewards company (see here), which is actually one of the reasons Square brought us on as a Partner in the first place - they saw our technology and thought we had the potential to build all sorts of other valuable "solutions" that Square Sellers could benefit from. However, our technology (mobile apps, kiosks, etc.) is also integrated with Square Loyalty.

SQUARE LOYALTY

If you already use Square's Loyalty, this is how it works in our Mobile Apps below.

EARNING POINTS/STARS

Your Customers will instantly earn points (or stars) based on your current settings and you'll see their purchase and loyalty activity in your Square Account instantly.

REDEEMING

For redeeming, however, we apply a value to your points/stars then let Customers apply that value as a discount to their Cart on Checkout.

LOYALTY ACCOUNTS (EXISTING & NEW)

• New Customers that sign up on the App and verify their phone number will also instantly be enrolled in your Loyalty Program.
• Existing Customers' Loyalty Accounts should automatically be linked as long as they verify the same phone number (in the App) that their current Loyalty Account is linked to.

Note: we are in the process of integrating Square's actual rewards (ie. XX points/stars for 1 item, like a cup of coffee, for example), but it wasn't initially made available in the API, so that's why we didn't have it right away.

PRE-ORDER LOYALTY

In our many years creating custom, unique and solution-based loyalty and rewards systems, we've analyzed and studied just about every major rewards and loyalty system out there. In addition, we've consulted for some of the top "Coupon" companies in the world - as in old school, paper coupons - yep, you read that right. That is what actually taught us the real secrets and value of Loyalty + Rewards.

Nearly Unquantifiable Marketing Value 
It's not just about "rewarding" your customers and/or instilling some sense of connection and reciprocation with your brand - it's even more clever and devious than that. It's about giving them a constant psychological reminder of your brand. Thinl about it. If done right, it's better than any form of advertising that money can buy. Heck, you could pay $2.5M for a 60 second commercial during the Super Bowl and then the Customer could/would forget all about you - BUT, a coupon - with an expiration date...for something that Customer wants, in their wallet, or purse or pocket - with the way Americans procrastinate...that's true power.

Pyschological Rewards + Loyalty-Based Marketing
You see, people store that (coupon, figuratively) in a certain part of their memory where they can keep reminding themselves of it, so they don't miss the expiration and opportunity to use it. It's better than advertising because they might subconsciously remind themselves about it 50 times a day (we all access things we store in deeper recesses of our brains periodically through every minute of the day). Now take any and all of the advertising you're currently doing or wish you had the money to do - and multiply it by 50 - every...single...day. That's what you'd have to pay for THAT kind of branding. Do you get it now?

Versatile Rewards + Loyalty Options
Jumping back to "rewards". We have

• Punch-card style rewards
• $ Dollar-based rewards where you can set the amount of points or stars (or whatever you want to call it) per every $1 spent.
• Milestone Rewards where Users can earn something instantly like a $25 giftcard or Balance Credit if they earn X stars/points.
• Automatic Birthday Rewards
• Automatic Sign Up Rewards

Change Rewards Points/Stars On The Fly
You can even change our rewards on the fly. For example, let's say you wanted to do a Double Points Day - no problem. Then to add the icing on the cake - we tie it all into our GPS, Geo-fenced technology to create the most intuitive Nearby Alerts system in the world. Your system will send a Rich Push Notification to users whenever they are near any of your locations - telling them how many stars and/or rewards they have and to come in and redeem something or earn some more rewards. Plus, you can change the content of this alert every single day (if you want).

Easy To Use Rewards + Loyalty During Checkout For Customers
Finally, during Checkout - Customers can apply a reward or apply points/stars for a discount (even a full discount if they have enough points) with our awesome Loyalty Slider. We made it so easy that you can do it while holding the phone with one hand and just a thumb free (on either hand). We challenge ourselves to create the smartest, most intuitive features on the planet - because that's what you deserve and definitely what your customers deserve.

LOYALTY OVERVIEW

In general, Customers will sign up with an email or phone number and they technically don't have to have the App. It's really just a virtual account that's being saved in the background (ie. in our backend database system or in Square's backend database system). 

It just depends on how fancy you want to get - for example, you can let Customers sign up on a website (we give you an Admin Website and have a sign up page that you can send Users to, like adding a "Sign up for our Loyalty Program" link or button on your current website that links over to this special sign up page).

You can also set up a tablet or phone and we can load a Loyalty Sign Up page on it, just like all the other Loyalty Companies do - only we don't charge for ours.

Once a Customer is IN the Loyalty Program though, it's easy to make it hands off - meaning they just earn with each purchase, no matter where and how they purchase - it's all sort of attached to purchasing activity.

We're super flexible because we've built everything from the ground up - so, just let me know what and how you want to run it?

As for the text to enter code - we have that. That's super easy - all it's doing is trying to make it easier for you to get to a sign up page on a mobile phone. And yes, you could do text-only if you want. We have all that tech - but we also know what really works despite the silly stuff these companies are pushing now days. Just look at what the famous brands are doing in their apps. 

And, we already have phone number sign up and text verifications - so we can easily just mix the two where if they text "Join" to the number then it'll automatically read their phone number and add it to the Loyalty Program instantly (even without having the App).

At the end of the day it's all going to the same place - a backend somewhere that's keeping a list of phone numbers and/or emails (and names). You can get those phone numbers into that backend in a LOT of ways!